Lb9 is fully committed to protecting the privacy and personal data security of every member. This document explains how we collect, use, store and protect your information.
We do not merely comply with the law — we go further to ensure your personal data remains safe and is only used for purposes you have consented to.
All data transmitted between your device and lb9 servers is protected by bank-grade 256-bit SSL encryption. No third party can intercept or read your personal information and financial transactions while in transit.
Your personal data is stored on servers protected by multiple layers of security, including advanced firewalls, strict access controls, and continuous monitoring. Access to your data is restricted to authorised personnel only.
You have full control over your account. lb9 provides two-factor authentication (2FA) to protect your login. Any changes to sensitive information require additional verification to ensure only you can modify your account's personal data.
Lb9 has never and will never sell, rent or exchange your personal data to any third party for marketing purposes. Your information belongs to you — we only use it to enhance your gaming experience on the platform.
Lb9 fully complies with Malaysia's Personal Data Protection Act 2010 (PDPA) and international data protection standards. We conduct regular compliance audits to ensure our data management practices remain aligned with current legal developments.
You have the right to request access, correction, or deletion of your personal data at any time. lb9 provides a simple and transparent process for exercising these rights through our customer support team, which operates 24 hours a day.
Lb9 (hereinafter referred to as "we", "the lb9 platform" or "lb9.one") respects the privacy of every user and is committed to protecting the personal information you share with us. This Privacy Policy clearly explains how we collect, use, store, disclose and protect your personal data when you use the lb9 platform, website and services.
By registering an account or using any lb9 service, you hereby agree to the terms set out in this Privacy Policy. If you do not agree, you are advised not to use our platform. This policy should be read together with Terms and Conditions and Responsible Gaming Policy lb9.
The lb9 Privacy Policy is drafted in compliance with Malaysia's Personal Data Protection Act 2010 (PDPA). We take every aspect of data protection seriously and continuously update our practices in line with legal developments and current industry requirements.
Lb9 collects various types of personal information depending on how you interact with our platform. Below is a summary of the data categories we collect and the purposes for collection:
| Data Category | Example Information | Primary Purpose |
|---|---|---|
| Identity Data | Full name, date of birth, identity card number | KYC verification and fraud prevention |
| Contact Data | Email address, phone number | Account communications and customer support |
| Financial Data | Bank account number, e-wallet information | Deposit and withdrawal processing |
| Technical Data | IP address, device type, web browser | Security and fraud detection |
| Usage Data | Gaming history, wagering records | Personalization and responsible gaming |
| Cookie Data | Session cookies, analytics cookies | User experience improvement |
Lb9 only collects data that is strictly necessary to operate our services properly and securely. We do not collect information that is irrelevant or exceeds the operational needs of the platform.
All personal data we collect is used solely for legitimate and transparent purposes. lb9 uses your data for the following purposes:
lb9 does not use your personal data to make automated decisions that materially affect you without human intervention, except in the context of fraud detection where immediate action is required to protect your account.
Lb9 does not sell, rent or trade your personal data to any third party for marketing or commercial purposes. However, under certain limited circumstances, lb9 may need to share your data with the following parties:
All third parties that receive your personal data from lb9 are contractually bound to protect that data and use it only for the stated purposes. lb9 is not responsible for the privacy practices of third parties who use your data outside the scope of that agreement.
The security of your personal data is lb9's highest priority. We implement multiple layers of technical and procedural protection to ensure your data is always safeguarded against unauthorised access, disclosure, alteration, or destruction:
While we take all reasonable steps to protect your data, no security system can be guaranteed 100% safe. In the event of any security incident involving your personal data, lb9 is committed to notifying you within the timeframe required by applicable law.
Lb9 uses cookies and similar tracking technologies to enhance your experience on our platform. Cookies are small data files stored on your device when you visit our website.
You can manage or disable cookies through your web browser settings. Please note, however, that disabling certain cookies may affect the functionality or user experience of the lb9 platform.
As an lb9 platform user, you have important rights regarding your personal data under Malaysia's PDPA and our privacy policy. The following are the rights you hold:
You have the right to request a copy of the personal data we hold about you at any time.
You may request correction of any inaccurate or incomplete personal data.
You may request the deletion of your personal data, subject to our legal obligations.
You may object to the processing of your personal data for specific purposes such as marketing.
You have the right to receive your personal data in a readable and portable format.
You may request that lb9 restrict how we process your data in certain circumstances.
To exercise any of the rights above, please contact the lb9 customer support team. We will process your request within 14 business days. In some cases, we may need to verify your identity before processing the request to protect the security of your account.
Lb9 retains your personal data only for as long as necessary to fulfil the original purpose of collection or as required by applicable law. Below are general guidelines for our data retention periods:
After the stipulated retention period, lb9 will delete or anonymise your personal data in a secure and irreversible manner.
Lb9 reserves the right to update or amend this Privacy Policy from time to time to reflect changes in our operational practices, legal requirements or industry developments. Any material changes will be communicated to you via the lb9 platform before they take effect.
We encourage you to review this page periodically to stay informed about how we protect your personal data. The "Updated" date at the top of this document indicates when the latest revision was made.
Continued use of the lb9 platform following any changes to this Privacy Policy constitutes your acceptance of the updated terms. If you disagree with any changes, you have the right to close your account and stop using our platform.
If you have any questions, concerns, or complaints regarding how lb9 handles your personal data, or if you wish to exercise any of your privacy rights, please contact our Data Protection Officer (DPO) team through the following channels:
Lb9 is committed to handling every privacy inquiry and complaint seriously, transparently and in a timely manner. We aim to respond to all privacy inquiries within 5 business days.
You may also visit the FAQ us for answers to frequently asked questions about privacy and account security on the lb9 platform.
Register an lb9 account today and enjoy a secure gaming experience backed by international-standard personal data protection.